Sources

Australians spend 41 hours a week online across all devices. That's a full-time job.

Figure:

41 hours a week (~6 hours a day) across all devices

Source:

We Are Social / Meltwater, Digital 2026 Australia report

Published:

2026

Methodology:

Annual Digital Australia population-level survey

The average Australian spends two and a half hours a day on their phone. That's before the laptop even opens.

Figure:

2 hours 35 minutes a day on mobile alone

Source:

Comparitech, Mobile device usage research

Published:

2025-03

91% of Australians say they're looking for deals more than ever. Not because they enjoy it. Because they have to.

Figure:

91% of Australians say they are looking for deals more than ever (The Festive Season & Sales 2024 research, N=1002)

Source:

Future Publishing Australia, The Lens, The Festive Season & Sales 2024 Consumer Confidence Report

Published:

2024-08

84% of Australian shoppers say price is the single biggest factor when they choose where to buy.

Figure:

84% of Australian shoppers say price is the single biggest factor when choosing where to shop

Source:

KPMG, Australian Retail Outlook

Published:

2024

The average Australian online basket has dropped to $95. The lowest it has been in a decade. Shoppers are buying less, but comparing more.

Figure:

Average basket size has dropped to $95, the lowest in a decade, down 2.1%

Source:

Australia Post, eCommerce Report

Published:

2025

Nearly two-thirds of Australian parents (63%) feel guilty about how much time they spend on their phones. Not because someone told them to. Because they can feel it themselves.

Figure:

63% of Australian parents feel guilty about their device usage (figure updated 2026-04-12 from 67%; drift-verified against primary 7NEWS article)

Source:

YouGov for 7NEWS, 7NEWS article "Parents spend 14 years of their lives on their phones"

Published:

2025-09

We check our phones 58 times a day. What if just one of those was the notification that actually mattered?

Figure:

Australians check their phones 58 times a day on average, with around 30 of those during work hours

Source:

Exploding Topics

Published:

2025

95% of Australian adults use their phone to get online, and 92% do it multiple times a day. This is where the searching happens.

Figure:

95% of Australian adults access the internet via mobile, 92% multiple times a day

Source:

Australian Communications and Media Authority (ACMA), Communications and Media in Australia

Published:

2024

Australians now shop across 16 different online retailers every year, up from 9 seven years ago. Get those tabs down to one fetch.

Figure:

The average Australian shops across 16 different online retailers per year, up from 9 in 2018

Source:

Australia Post, eCommerce Report

Published:

2025

Methodology:

Annual Australia Post eCommerce Report, population-level

83% of Australian online shoppers buy something online every month. 30% buy something every week.

Figure:

83% of Australian online shoppers buy online at least once a month; 30% buy weekly

Source:

Statista

Published:

2024

Between 7 and 10pm, Australians make 35% of all their daily online purchases. That's the couch window.

Figure:

Peak online shopping hours are 7 to 10pm, accounting for 35% of daily transactions

Source:

Local Digital, Australian Online Shopping Statistics and Habits in 2025

Published:

2025

40% of Australia's weekly online spending happens on the weekend. The time we want back is the time we're spending scrolling.

Figure:

Weekends account for 40% of weekly online sales

Source:

Local Digital, Australian Online Shopping Statistics and Habits in 2025

Published:

2025

Australians spent $3.4 billion on live performance tickets in 2024, attending 31.4 million events at an average of $122 per person, the highest levels the industry has recorded since 2004.

Figure:

Australians spent $3.4 billion on live performance tickets across 31.4 million attendances in 2024, averaging $122 per person, the industry's highest levels since records began in 2004

Source:

Live Performance Australia, Live Performance Industry in Australia 2024 Ticket Attendance and Revenue Report

Published:

2025

Australians bought 1.21 million new vehicles in 2025, with SUVs dominating at 60.7% of the market.

Figure:

Australians bought 1,209,808 new vehicles in 2025, with SUVs accounting for 60.7% of sales, light commercials 22.6%, and passenger vehicles just 13.0%

Source:

Federal Chamber of Automotive Industries (FCAI) / VFACTS, VFACTS December 2025 New Vehicle Market Report

Published:

2026-01

More than half (53%) of Australian restaurant bookings are made on the day of dining, and a quarter of all reservations happen within three hours of sitting down.

Figure:

53% of Australian restaurant reservations are made on the same day as dining, with 25% of all bookings occurring within 3 hours of the intended dining time

Source:

SevenRooms, Australian Restaurant Trends Report 2024

Published:

2024

Australian fans now buy tickets an average of 118 days in advance, and Ticketek recorded 55 full sellouts across a single summer season.

Figure:

Fans bought tickets an average of 118 days in advance during the summer 2024-25 season, with 55 complete sellouts recorded across the season

Source:

Ticketek / TEG Group, Ticketek Ovation FanDX Report (Summer 2024-25)

Published:

2025

Nearly six in ten young Australians (59%) say cost is a barrier to attending live music, and 58% have $100 or less a week for entertainment after essentials.

Figure:

59% of young Australians (16-25) identify cost as a barrier to attending music events, with 35% saying it is the single biggest barrier; 58% have $100 or less per week for all entertainment after essentials

Source:

The Australia Institute, Polling Brief: Young Australians' Participation in Live Music

Published:

2024-09

63% of Australian car buyers now backtrack at least once when researching a car, and 62% say they struggle to know which information to trust.

Figure:

63% of Australian car buyers backtracked at least once during their research journey (up 17 points from 2023), 34% paused or stopped altogether, and 62% struggled to know what information to trust

Source:

Carsales (in partnership with Nature), Australia's Car Buyer Report 2026

Published:

2026

Australia's used car market hit 2.32 million transactions in 2025, with average days-to-sell stretching to 47 days as buyers became more cautious.

Figure:

Average days-to-sell for used cars reached 47 days in December 2025, extending a multi-month trend; national used car sales totalled approximately 2.32 million vehicles in 2025

Source:

AutoGrab, AutoGrab 2025 Annual Automotive Insights Report

Published:

2026-01

More than half of Australians (53%) cut back or cancelled dining out in 2025, saving an average of $129 a month when they did.

Figure:

53% of Australians cut or cancelled spending on eating out at restaurants in Q3 2025, with an average monthly saving of $129 for those who cut back

Source:

NAB, NAB Consumer Sentiment Survey Q3 2025

Published:

2025

73% of mobile shopping carts in Australia get abandoned. That's not indecision. That's decision fatigue.

Figure:

Mobile cart abandonment rate 73%

Source:

Local Digital (aggregating ABS and PayPal Australia data), Australian Online Shopping Statistics and Habits in 2025

Published:

2025

Major Australian retailers averaged 20 to 50% discounts on selected items during EOFY 2025, though not across all stock.

Figure:

Major Australian retailers averaged 20 to 50% discounts on selected items during EOFY 2025 (not across all stock)

Source:

CHOICE, EOFY sales guide - "EOFY sales 2025: Everything you need to know"

Published:

2025-06-17

EOFY car discounts in Australia typically land between 5 and 20 per cent off list price, with $3,000 to $5,000 off a popular medium SUV and $10,000 or more off run-out prestige models.

Figure:

EOFY car discounts in Australia tend to land between 5 and 20 per cent off list price, with the larger numbers reserved for run-out models and slow-selling stock; in dollar terms, $3,000 to $5,000 off a popular medium SUV, and $10,000 or more off a large prestige model or run-out luxury car

Source:

Drive.com.au, "Best EOFY Car Deals 2026" — Drive.com.au dedicated EOFY hub

Published:

2026-05-19

Methodology:

Drive.com.au is Australia's largest automotive media brand; the EOFY hub is updated in real time as dealer offers land and reflects observed manufacturer/dealer pricing campaigns for 2026

ShopBack members must report missing cashback within 30 days of purchase, and investigations can take up to 120 days to resolve.

Figure:

ShopBack members must report missing cashback within 30 days of purchase; investigations can take up to 120 days to resolve

Source:

ShopBack Australia help centre, Support article on missing cashback and investigation policy

Published:

2026, verified 2026-04-12

ShopBack has more than 3 million Australian members and over 60 million shoppers across 13 APAC markets.

Figure:

ShopBack has more than 3 million Australian members and over 60 million shoppers across 13 APAC markets

Source:

ShopBack corporate communications and press coverage, ShopBack About page and 2026 press coverage

Published:

2026, verified 2026-04-12

Honey is a browser extension owned by PayPal, acquired in 2020 for $4 billion.

Figure:

PayPal acquired Honey in 2020 for $4 billion

Source:

PayPal press release, "PayPal completes acquisition of Honey Science Corporation"

Published:

2020-01

OzBargain's user base is approximately 70% male, per SimilarWeb audience data.

Figure:

OzBargain's user base is approximately 70% male, 30% female

Source:

SimilarWeb audience demographics, SimilarWeb audience intelligence

Published:

2026-02, verified 2026-04-12

BuyWisely tracks prices across more than 20,000 Australian online stores and shows historical price charts.

Figure:

BuyWisely tracks prices across 20,000+ Australian online stores

Source:

BuyWisely.com.au homepage claim, corroborated by CHOICE and OzBargain 2026 coverage, BuyWisely homepage and category pages

Published:

2026, verified 2026-04-12

Rakuten Advertising removed Honey from its affiliate network on January 12, 2026, cutting access to approximately 2,000 retail partners.

Figure:

Rakuten Advertising removed Honey from its affiliate network on January 12, 2026, cutting access to approximately 2,000 retail merchant partners

Source:

PPC Land (corroborated by Hello Partner, Revel Interactive, and SecurityBrief)

Published:

2026-01-12, verified 2026-04-12

Cashrewards served 2.5 million members and more than 2,000 Australian brands over 11 years before closing permanently on 8 September 2025.

Figure:

Cashrewards served 2.5 million members and more than 2,000 brands over 11 years before closing permanently on 8 September 2025; owned by ANZ Bank's venture capital arm 1835i Ventures

Source:

CEO Anthony Seymour-Walsh public closure statement; corroborated by 7NEWS, Inside Retail, AMI, and the Australian Financial Review, Multiple news sources; closure announcement 8 September 2025

Published:

2025-09-08

Methodology:

CEO-confirmed member count and brand count from official closure statement; ANZ ownership and restructure context from AFR reporting

The Federal Court ordered Emma Sleep to pay $15 million in penalties for advertising fake strikethrough prices and countdown timers that reset, finding the conduct deliberate and not inadvertent.

Figure:

The Federal Court ordered Emma Sleep Pty Ltd and Emma Sleep Southeast Asia Inc to pay a combined $15 million in penalties ($7.5 million each) for false and misleading representations about sale prices on mattresses, bed frames, pillows, and accessories sold to Australian consumers between 15 June 2020 and 27 March 2023. The Court found the conduct arose from a deliberate marketing strategy and that senior management turned a blind eye to whether it contravened Australian Consumer Law.

Source:

Australian Competition and Consumer Commission (ACCC) / Federal Court of Australia, ACCC Media Release — "Mattress supplier Emma Sleep admits misleading statements about sale prices"

Published:

2026-04-24

Methodology:

Federal Court penalty ruling; ACCC proceedings instituted December 2023; Emma Sleep Pty Ltd admitted conduct June 2025; penalty order April 2026. Secondary coverage verified via changeflow.com/govping.

Of the 74 products Emma Sleep advertised with strikethrough prices, 58 had never been for sale at the higher price, and 16 had been sold at that price only rarely.

Figure:

Of the 74 products Emma Sleep advertised with strikethrough prices and percentage discounts, 58 had never previously been for sale at the higher strikethrough price (or without the claimed discount), and the remaining 16 had almost never been for sale at those prices.

Source:

Australian Competition and Consumer Commission (ACCC) / Federal Court of Australia, ACCC Media Release and Federal Court concise statement — ACCC v Emma Sleep

Published:

2026-04-24

Methodology:

Federal Court findings based on ACCC proceedings and Emma Sleep's admissions. Figures drawn from analysis of Emma Sleep's own product pricing records for the period June 2020 to March 2023.